ITC FOODS SELECTS SONNAMERA PTE LTD
Indian food major, ITC Foods, has selected Sonnamera Pte Ltd to distribute Aashirvaad atta, Yipee Noodles, and Sunfeast biscuits to the retail trade in Singapore. Kitchens Of India, ITC’s premium range of Indian Sauces, will be sold through the Modern Trade, online platforms and through speciality stores in Singapore. Aashirvaad atta is now sold in Singapore in a newly designed international pack for the export market. Aashirvaad is India’s No: 1 branded atta. The Export pack will have a distinctive brown colour and the text, “For Export”, clearly indicated on the front of the bag.