2nd largest tea company in the world
300 million servings of their products consumed everyday
Founded in 1868, the Tata Group is a multinational conglomerate headquartered in Mumbai. Today this global enterprise has an annual group revenue of over 100 billion dollars with a diverse portfolio of over 100 independent operating companies across the sectors of Chemicals, Consumer Products, Energy, Engineering, Information Systems and Communications, Services, Steel etc.
Tata Global Beverages (TGB), one of the subsidiaries of the Tata Group, focuses on branded natural beverages - tea, coffee and water – with a significant brand presence in 40 countries worldwide. With the acquisition of Tetley Tea in 2000, it became the 2nd largest tea company in the world with a current annual turnover of over 1 billion dollars. Global alliances include Nourish Co, a joint venture between TGB and PepsiCo India, that markets Himalayan, a premium natural mineral water brand. In India, TGB is one of the founding members of Trustea, a multi-stakeholder initiative led by the Tea Board to sustainably transform the tea industry in India.
Tata Tea began its journey more than 25 years ago and is today India’s largest packaged tea brand, with 1 in every 3 Indian households consuming tea from the brand’s extensive range of variants. The flagship brand of Tata Global Beverages Limited, Tata Tea pioneered the packet tea revolution in India in 1985, bringing tea fresh from the tea gardens directly to the consumers in poly packs.
Tata Tea Premium is India's No. 1 branded tea, both in terms of volume as well as value. It is approximately 25% larger than the 2nd largest brand in the country. TeaVeda, an innovative variant from the house of Tata Tea, combines Ayurvedic ingredients with delicious Assam tea, bringing customers the goodness of Ayurveda in a cup of tea. With 4 national and 3 regional brands, including Tata Tea Premium, TeaVeda, Chakra, Gold, Kanan Devan, Tata Tea offers an eclectic range of flavours and tastes in its portfolio of tea products.
Today, Tata Tea has an exclusive product for everyone across India, in a flavour they love and at a price they can afford. TGB’s associate companies include Amalgamated Plantations Company Pvt Ltd (APPL) and Kanan Devan Hills Plantations Company (KDHP) in India and the Estate Management Services Pvt Ltd that manages Watawala Plantations PLC (WATA), one of the largest plantation companies in Sri Lanka. TGB is committed to sustainable beverage production and consumption across the value chain – from sustainable sourcing to the time the beverage reaches the consumer.
The company is the largest manufacturer of Assam and Darjeelingtea and the second-largest manufacturer of Ceylon tea.
Supermarkets, Redmart, and general trade outlets across Singapore